Polls
Poll images that reflect user votes in real time and help you to collect zero-party data.



- Turn emails into interactive experiences with gamified polls
- Capture valuable first-party data by tracking clicks via your ESP or CRM
- Gain real-time audience insights to inform future campaigns and content
File Specifications / Items to note
- IMPORTANT: To track votes, add a Unique Identifier using your ESP/CRM merge tag (e.g., {{Subscriber_ID}}, [UserID]). See example code snippet below for each answer option:

- File size max: 1000x1000 per answer image
- NiftyImages poll engagement calculation requires a link assigned per image answer
- Poll reflects unique votes (per unique subscriber) not total
Experience
Upon voting (clicking the answer in email) subscriber is taken to the assigned clickthru url - this can be any clickthru url you choose. Once the email is refreshed or closed and reopened, the change in voting percentage should show* (some email clients have longer cache periods like gmail).
Options for Configuration
- Multiple answer choices
- Result display:
- Value (percentage or vote count)
- Progress bar
- Radial gauge
- Styling:
- Customize colors, fonts, layout - choose from a template to customize or upload your own artwork
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