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Polls
Poll images that reflect user votes in real time and help you to collect zero-party data.



  • Turn emails into interactive experiences with gamified polls
  • Capture valuable first-party data by tracking clicks via your ESP or CRM
  • Gain real-time audience insights to inform future campaigns and content


WATCH QUICK TUTORIAL VIDEO


File Specifications / Items to note

  • IMPORTANT: To track votes, add a Unique Identifier using your ESP/CRM merge tag (e.g., {{Subscriber_ID}}[UserID]). See example code snippet below for each answer option:
  • File size max: 1000x1000 per answer image
  • NiftyImages poll engagement calculation requires a link assigned per image answer
  • Poll reflects unique votes (per unique subscriber) not total


Experience

Upon voting (clicking the answer in email) subscriber is taken to the assigned clickthru url - this can be any clickthru url you choose. Once the email is refreshed or closed and reopened, the change in voting percentage should show* (some email clients have longer cache periods like gmail).


Options for Configuration

  • Multiple answer choices
  • Result display:
    • Value (percentage or vote count)
    • Progress bar
    • Radial gauge
  • Styling:
    • Customize colors, fonts, layout - choose from a template to customize or upload your own artwork
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