Creative Guidelines
This documentation will help you understand the creative capabilities and strategic best practices within each NiftyImages feature. Our goal is to ensure that you’re making the most of your email and maximizing results. Let’s get started!
NiftyImages Features

File Type and Size Specifications
- image file types accepted - .png, .jpeg, .gif (static only)
- size limitations - personalized image - 1000 x 1000 pixels max
- size limitations - countdown timer - 800 x 500 pixels max
- size limitations - map - 640 x 640 pixels max
Native Fonts
The NiftyImages font library provides a wide selection of fonts to customize each element. You can also use your own custom fonts by uploading .ttf file(s) within your Account Settings.

How to use your data

- ESP Subscriber data / merge tag setup
- Open API
- CSV dataset
Agency User Access
We made it easy for your whole team to create campaigns within your NiftyImages account.
With our Agency Model, available with our Enterprise Plus plan, you have the ability to create and assign access levels for each user. A unique url will be generated in the account for login. And no need to request changes from us - your admin will have the ability to update users and roles at any time.

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